Our flexible three-stage framework to craft digital experiences
How we make it work for you
Engagements can take many shapes
We take a flexible approach with our Explore Build Grow framework, tailoring the emphasis of each stage to the requirements of your particular project.
In some cases uncovering the problem to be solved will be the focus.
In others, the emphasis will be on building the digital experience.
For many of our long-term clients, the focus is on ongoing growth.
Let’s break down each stage
Explore
Identify the right problem
We take the time to understand the context so decisions can be made from a place of evidence rather than assumption.
You can expect to see outcomes such as:
- Customer research
- SEO strategy
- Technical platform audit
- Prototyping
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How we increased donations for an NFP by 11%
Build
Build the brightest experiences
We bring together a select group of specialists from our team to suit your particular challenges so that your project has exactly the right resources at the right moments.
Outcomes from the build phase may include:
- Design systems
- Web app development
- Cloud infrastructure
- Hosting
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How we used one design system to build three sites
Grow
Continually improve
Our deeply integrated Strategy, UX, Design and Technology teams will work closely together to ensure that your digital assets continue to evolve and deliver a return on your investment.
The Grow phase may include:
- Optimisation
- Continuous improvement
- Platform upgrades
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How we keep growing a user base
Each stage is underpinned by
Agile project management
Digital development is complex, priorities change and requirements evolve – so you need a process that caters for this and puts you in the driver’s seat.
Strategic client services
Not everything is about specific deliverables. We prioritise our unique working relationships with your teams and strive to achieve a mutually rewarding partnership.
Here’s how the framework has worked for others
Cancer Council Australia
Cancer Council is the nation’s leading cancer charity, and the only Australian charity working across every aspect of every cancer.
Healthylife
Healthylife – part of the Woolworths Group – is a digital startup that provides customers with health and wellness advice, services and products.
Heart Foundation
Heart Foundation funds lifesaving heart research, education and work to improve heart disease prevention and care for all Australians.
Melbourne Business School
Home to leading executive education programs, Melbourne Business School needed a website that would match the calibre of its courses.
