What we did
The starting point was to examine the state of play in the field of online customisation. While there were a number of tools on the market, they all had interfaces that were clunky and complex, and none worked particularly smoothly across different devices.
Enter the new PGH Brick Visualiser… a responsive, content-managed app, featuring realistic real-time 3D rendering, with virtual reality capability.
The quality of the imagery – based on WebGL technology – is now extremely realistic, giving users far greater confidence in making their selection. And for those who want to have an even more immersive experience, the Visualiser tool is supported by WebVR, which makes it possible to experience virtual reality from within a browser. In VR mode, the user can view the house from all different angles simply by moving their head around.