Liam Thomas

Engagement Director

With more than 20 years’ experience in technology consulting – including seven at the helm of a prominent digital agency – Liam brings a wealth of knowledge to his role as Engagement Director.

Liam started his first business – in web development – before he finished high school and managed the technology rollout of a $35 million ISP project for Austar (Foxtel) at the age of 18. 

Prior to joining Luminary, he led significant engagements with a diverse range of clients including Coles, IFM Investors, Tourism Victoria, Apparel Group, Luxottica, Yamaha, the University of Adelaide and most Australian state governments (just to name a few). 

Liam is also an avid sailor, with his favourite escape being the Whitsunday and Cumberland islands. His greatest personal accomplishment was co-founding Accessible Beaches, a campaign that enabled people living with disabilities to access more than 25 beaches throughout Australia.

Quick facts about Liam

Favorite emoji


Star sign

♓ Pisces

Chinese zodiac

🐕 Dog

Inspired by

Elon Musk - CEO of SpaceX, Tesla, Neuralink and The Boring Company, for his unrelenting approach to innovation and his audacious vision.

Fun fact

Liam's great grandfather, an engineer, was one of the first five employees of Warner Brothers and built the original Moby Dick.

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Kentico Cloud

Cloud-first headless content management system

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Kentico EMS

All-in-one digital marketing platform and content management system

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All-in-one content, commerce, marketing and analytics


Creating a digital strategy roadmap

Liam Thomas

By Liam Strategy 5 minute read

A good roadmap not only outlines what you want to achieve with digital, but sets out the detail of how you're going to get there. Here we provide some guidance on how to do it, along with a downloadable sample digital roadmap.

Digital Roadmap

How to brief a digital agency

Liam Thomas

By Liam Strategy 6 minute read

Whether you’re briefing your existing agency or inviting new agencies to respond to a request for proposal, there are certain ‘rules of the game’ that will help you drive the best possible result. This blog post features a downloadable sample digital agency brief to help you get off on the right foot.

Brief Digital Agency


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Fred Hollows Foundation

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Case Study

Vanguard Index Chart Challenge

Investment advisory firm Vanguard wanted to find a creative way to promote its annual Index Chart tool.

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